Creative Learning The Art Of Blogging

Tutor Beth Pipe | 7-9.30pm | Weds 5 & 19 June | £55 

Whether you’re blogging for fun or for business this course will help you come up with new & creative ways to reach your audience.

What will the course or workshop cover and how will it be taught?

  • Setting up a blog
    Why are you doing it?
    Who is your audience and what do they want?
    Pitching your blog at the right level
  • What to write about
    Targeting your audience
    Generating ideas
    Most successful blog formats
    Basics of copyright
  • Promoting your blog
    Where is your audience hiding and how can you reach them?
    Basics of social media – finding and keeping followers
    Tracking the success of your blog
    Potential income streams

What do I need to bring with me?
Glasses if you need them, pen and paper for making notes, an example of one of your blog posts if possible.

Are there any additional costs?
No

About the tutor 
Beth began blogging in 2009 as a means to keep her family up to date on her various adventures. She soon realised other people were reading it and the blog quickly blossomed into a writing career. Alongside the blog, she has developed a strong social media presence to promote both her blog and books. She is the co-author of Gin, Cake and Rucksacks. Her blog attracts 5000-10000 views per month, has been shortlisted for several awards and has been described by TGO Magazine as “…one of the few bloggers that can do funny.”

The Art of blogging

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The Brewery Arts Centre
122a Highgate
Kendal
Cumbria
LA9 4HE

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